Financial Insights to Fund, Grow, and Run a Better Business
Practical CFO thinking on cash flow management, SME growth, and strategic decision-making, built for founders who want to scale without breaking
Start Here
If you’re not sure where to begin, these core concepts will give you the biggest shift in clarity the fastest.
Controlling the Controllables Focus on what actually moves your business, and stop wasting energy where it doesn’t.
Understanding Your Numbers If you don’t understand your numbers, you can’t control your business.
Avoid the Valley Of Death Most businesses don’t run out of opportunity, they run out of cash before they reach the other side. This is a practical guide to recognising and navigating the stage of growth where increasing complexity and pressure can quietly derail a business before it stabilises.
Funding & Grants
Looking for funding opportunities, grants, or support programs?
Explore our full funding library with opportunities, eligibility insights, and application guidance.
Financial Insights to Fund, Grow, and Run a Better Business – Browse by Topic
📊 Cash Flow & Numbers Understand your money, where it’s going, and what’s coming next. 👉
📈 Growth & Profit Grow revenue without losing control of margins or SME profit stability. 👉
🚀 Starting & Staying Afloat Get set up properly or regain control when cash flow feels tight. 👉
🏗 People & Operations Build the team, systems, and structure that reduce founder dependency. 👉
🧠 Decisions & Direction Focus on what matters and make better strategic business decisions.👉
💡 Business Support Programs Explore government programs, initiatives, and practical resources for Australian businesses. 👉
Not sure what actually applies to your business? To get a clearer view of your funding and growth options, simply email or call me.
📊 CASH FLOW & NUMBERS
If you don’t understand your numbers, you can’t control your business.
2021 Tax tips – How to Engineer a Tax refund this year
Did you know that the combination of the Loss Carry Back and the Temporary Full expensing provisions may help you engineer a tax refund this year?
2021 Tax Tips – Loss Carry Back
One of the measures the Federal Government announced to help businesses during COVID was the Loss Carry Back Tax offset. Learn more about this here.
2021 Tax Tips – Understanding the tax treatment of assets
It can be very confusing when trying to understand the tax treatment of assets your business buys in the 2020-2021 tax year.
📈 GROWTH & PROFIT
Growth only works if it doesn’t break your margins or cash flow
Tips when applying for business grants
This session is around some tips when applying for business grants. From my series on how successful businesses scale and grow profitably.
How fast can your business afford to grow
This session looks at your cash conversion cycle to see if this is adversely impacting how fast can your business afford to grow
Foundations for Business Success
Learn the foundations for business success that propelled Dr Glen Richards as he founded GreenCross and became a Shark Tank investor
🚀 STARTING & STAYING AFLOAT
Early decisions and tough periods are where most businesses get stuck.
How will you treat your customers?
Yesterday I had the experience of directly comparing the level of customer service & attitudes of a private business with a government department
Business Survival Guide – Buying Yourself some time with the Safe Harbour Laws
See how you can buy yourself some time using the new “Safe Harbour” laws to help your business survive and thrive during these uncertain times
The Importance of Communication
Today I want to talk about another strategy out of my Business Survival Guide – and it’s all about the importance of communication
🏗 PEOPLE & OPERATIONS
Strong businesses are built on people, systems, and structure.
April 2022 Jobs Data
Ignoring the headline unemployment rate of 3.85% in the April 2022 jobs data released by the Australian Bureau of Statistics today, there are some not so pleasant underlying trends
Compulsory Superannuation to increase to 10.5%
You may not be aware, but from 1 July 2022, the rate of compulsory superannuation increases from 10.0% to 10.5%.
Want help working out your labour charge out rate
Want help working out your labour charge out rate? Watch the video to see an example of how you can do this
🧠 DECISIONS & DIRECTION
Better decisions come from clarity, not just more information.
What sort of leader are you?
Using Liz Wiseman’s words, what sort of leader are you? A multiplier or an accidental diminisher?
Foundations for Business Success
A while ago, I had the pleasure of sitting in a room and listening to Dr Glen Richards for a couple of hours as he shared his business advice about the foundations for business success. I thought I would share some of the messages I took from his session
Filter Bubble
Are you living in your own filter bubble? Disregarding great ideas just because they don’t fit into your pre-existing viewpoint
💡 BUSINESS SUPPORT PROGRAMS
Beyond funding, there are programs designed to support business growth and capability
NSW Going Global Export Program Food and Beverage to Middle East
If your business is looking to export food and non-alcoholic beverages to Middle East, then the NSW Going Global Export Program Food and Beverage to Middle East program may be for you.
NSW Going Global Export Program – Natural and Organic Wine, Food & Beverage and Consumer Goods to the USA
NSW Going Global Export Program – Natural and Organic Wine, Food & Beverage and Consumer Goods to the USAIf you are a natural or organic business and thinking of expanding to the USA, the NSW Going Global Export Program Natural and Organic Wine, Food &...
NSW Going Global Export Program – Fintech to Indonesia
If you are a Fintech business and thinking of expanding to Indonesia, the NSW Going Global Export Program Fintech to Indonesia may be for you.
And Wayne is always posting about new grants, funding options and other resources on LinkedIn that can help your business scale and grow profitably. Click on the below links and connect with Wayne or follow A Real CFO on LinkedIn.
Want a confidential discussion on your business situation, simply email or call me.
